Performance Marketing
We plan, launch and optimise Meta and Google Ads campaigns with full-funnel tracking, so every rupee of spend is measured against revenue.
ROAS by channel
CAC
↓ 38%
Revenue
↑ 2.1x
Stage 1 of 4
Audit & tracking
We fix the plumbing first, so every number you see matches real orders.
Stage 2 of 4
Launch & test
Campaigns structured properly, with fresh hooks, UGC and offers shipped every week.
Stage 3 of 4
Optimise
Winners get more budget, losers get paused. Daily tuning, weekly creative learnings.
Stage 4 of 4
Scale profitably
Budgets rise in controlled steps, while ROAS holds. Growth you can bank on.
No clean data, no real growth 🔧
Ship it, test it, learn fast 🚀
Back the winners, cut the rest ✂️
More spend, same ROAS. That's the goal 💚
ROAS
0.0x
Daily budget
₹5k
Scroll to see how we work ↓
Typical timeline
First results in 2–4 weeks, compounding from month 2.
How we engage
Monthly retainer, with an optional performance-linked component.
Best for
D2C brands spending on ads every month
The problem
Ad costs keep rising and returns keep falling.
You cannot tell which campaign, creative or audience really drives sales.
Meta and Google data do not match your actual orders.
You spend more time reporting than improving.
These are fixable, and usually faster than you expect. Here is exactly how we handle performance marketing.
What's included
Account & funnel audit
We check structure, tracking, audiences, creatives and your landing pages to find the biggest leaks first.
Meta Ads
Prospecting, retargeting and Advantage+ campaigns with a structured creative testing system.
Google Ads
Search, Shopping, Performance Max and YouTube, built around profitable keywords and feeds.
Creative strategy
Hooks, angles and formats planned in sprints, so you always have fresh winners.
Tracking & attribution
GA4, server-side events and conversion API set up so reported results match real orders.
Reporting & scaling
Weekly dashboards, clear learnings, and controlled budget scaling that holds ROAS.
Deliverables
What you will have at the end.
- ✓Full account and funnel audit
- ✓Campaign structure and launch plan
- ✓Creative brief and testing roadmap
- ✓Tracking and attribution set-up
- ✓Weekly dashboard and call
- ✓Monthly strategy review
- ✓Scaling plan with target ROAS
Who it's for
- D2C brands spending on ads every month
- Stores that need clean attribution
- Brands wanting to scale without losing ROAS
Tools & platforms
- Meta Ads Manager
- Google Ads
- GA4
- Google Tag Manager
- Conversion API
- Looker Studio
- Triple Whale
- Shopify
The difference
Without a proper set-up
- ✕Guessing which ads work
- ✕Mismatched tracking
- ✕Creative fatigue
- ✕Stalled scale
With TechGrw
- ✓Decisions driven by clean data
- ✓Reports that match orders
- ✓Always-on creative testing
- ✓Predictable, profitable scale
How we work
Step by step, with something to show at every stage.
- 01Week 1
Audit
Review accounts, tracking, funnel and creatives.
You get: Audit with quick wins
- 02Weeks 2–3
Launch
Restructure campaigns and ship the first creative batch.
You get: Campaigns live
- 03Weeks 3–8
Optimise
Daily bids, budgets and audiences; weekly creative tests.
You get: Rising ROAS and learnings
- 04Ongoing
Scale
Raise spend step by step while holding efficiency.
You get: Growth plan each month
FAQ
What budget do we need?
We recommend a minimum monthly ad spend that allows meaningful testing. We will advise after an audit.
How do you charge?
A fixed monthly fee, with performance-linked options on request.
Who owns the ad accounts?
You do. We work inside your accounts, so you keep all data and access.
Let's work together
Book a free growth audit. We will show you where your next 20% is hiding, whether you work with us or not.
- 0130-min callTell us about your brand, channels and goals.
- 02Free audit in 5 daysWe review your site, listings, ads and payouts.
- 03A clear roadmapPriorities, costs and targets. No obligation.